SEA SHEPHERD AUSTRALIA

Over 1,000 marine species worldwide are threatened by illegal fishing, poaching, and whaling. Sea Shepherd intervenes through direct action to defend marine life and fight habitat destruction.




BACKGROUND

Sea Shepherd Australia is part of a global organisation protecting marine wildlife and habitats. As it sought to expand operations, it wanted to expand beyond its traditional activist base to secure corporate funding for ongoing direct-action missions.









APPROACH

Sea Shepherd Australia wanted to expand beyond its activist base to secure corporate funding for ongoing direct-action missions. MEK developed a digital corporate partnership platform that elevated its DIY activist aesthetic into professional, investment-ready communications without losing urgency or edge. A modular digital design system showcased striking field photography, frontline conservation stories, and the tangible outcomes of corporate support, building trust and alignment with Sea Shepherd’s bold conservation efforts.







IMPACT

The platform expanded Sea Shepherd’s funding base, securing new corporate sponsorships and donations. By translating complex marine challenges into compelling narratives, our work activated broader support for direct action campaigns and strengthened Sea Shepherd’s position as a global leader in ocean defence.








“Working with MEK has been a great experience, from the initial briefing stage to the final product. They have a great appreciation of the designer/client relationship, using their experience and expertise to transform challenges into inspiring solutions. Our MEK design is a professional, quality outcome that exceeded our expectations, gained new sponsors and achieved our fundraising goals.”

LISA ROSSI, MARKETING MANAGER



CLIENTSea Shepherd Australia

SECTOREnvironment
– Conservation

SCOPE OF WORKStrategy
Digital Design
Copywriting
Collateral

PHOTOGRAPHYSea Shepherd Australia

UN SDGsSea Shepherd Australia defends marine biodiversity and protects ocean ecosystems through direct action and public education.

     


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