Defending ancient Indigenous lands

The Republic of Artsakh is an independent Armenian state situated in the Southern Caucasus. In September 2020, Azerbaijan, backed by Turkey with hired ISIS Syrian mercenaries, launched a war against Artsakh and its people in the midst of the COVID pandemic and US Presidential elections. The war resulted in the death of over 5000 Armenian soldiers and civillians, and the capture and ongoing detainment of dozens of POWS.

To help raise awareness we designed an activism graphics pack based on the flag of the Republic of Arstakh, containing print posters and flyers for urban areas and protests, Instagram posts and Stories,  phone wallpapers, and a music release.

Mek’s art director Nicolas wrote a drum and bass track called Artsakh which samples the Yarkhushta, a traditional ceremonial martial folk dance of Western Armenia — along with the powerful words of Swedish Member of the European Parliament, Charlie Weimers, and the iconic Armenian-American revolutionary Monte Melkonian.

This project has raised national and international awareness with hundreds of streams, downloads, social media posts.

︎︎︎ Download the activism pack (Dropbox)

Scope:
Brand Identity
Print Design
Digital Design
Campaign Design
Sound Design

Industry:
Humanitarian
Social Justice




Flag of the Republic of Artsakh

















© Mek 2021

hi@mek.studio
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Brunswick VIC 3056