SEA SHEPHERD AUSTRALIA

Protecting Marine Wildlife & Habitats

Protecting Marine Wildlife & Habitats

A whale surfacing in dark blue ocean water

Sea Shepherd protects marine wildlife through direct action, but this made it harder to engage the corporate partners needed to fund the work.

MEK created a digital platform that translated Sea Shepherds frontline activism into a proposition businesses could get behind without diluting what makes Sea Shepherd so uncompromising.

Sea Shepherd protects marine wildlife through direct action, but this made it harder to engage the corporate partners needed to fund the work.

MEK created a digital platform that translated Sea Shepherds frontline activism into a proposition businesses could get behind without diluting what makes Sea Shepherd so uncompromising.

Sea Shepherd protects marine wildlife through direct action, but this made it harder to engage the corporate partners needed to fund the work.

MEK created a digital platform that translated Sea Shepherds frontline activism into a proposition businesses could get behind without diluting what makes Sea Shepherd so uncompromising.

Sea Shepherd protects marine wildlife through direct action, but this made it harder to engage the corporate partners needed to fund the work.

MEK created a digital platform that translated Sea Shepherds frontline activism into a proposition businesses could get behind without diluting what makes Sea Shepherd so uncompromising.

Aerial view of the Sea Shepherd ship "Steve Irwin" in blue and white camouflage, cutting through the ocean, with the Sea Shepherd skull-and-tridents logo overlay

How do you ask corporations
to back direct action?

How do you ask corporations
to back direct action?

Sea Shepherd needed to grow its funding base beyond its traditional activist audience and partners to securing corporate sponsorship for ongoing direct-action campaigns.

The challenge was to make the case for corporate support without making Sea Shepherd look corporate, giving potential partners a clear understanding of where their money goes, what it enables, and the impact it creates.

Sea Shepherd needed to grow its funding base beyond its traditional activist audience and partners to securing corporate sponsorship for ongoing direct-action campaigns.

The challenge was to make the case for corporate support without making Sea Shepherd look corporate, giving potential partners a clear understanding of where their money goes, what it enables, and the impact it creates.

Sea Shepherd needed to grow its funding base beyond its traditional activist audience and partners to securing corporate sponsorship for ongoing direct-action campaigns.

The challenge was to make the case for corporate support without making Sea Shepherd look corporate, giving potential partners a clear understanding of where their money goes, what it enables, and the impact it creates.

Speaker addressing a large audience under a screen showing a breaching whale, titled "A Profile of Sea Shepherd Australia"
Tablet showing a "Our Mission" page with an iceberg and ship photo and mission statement text
Tablet showing a "World Charter for Nature" document page with numbered clauses

Taking DIY language into a digital
platform for corporate partners

Taking DIY language into a digital
platform for corporate partners

MEK developed a digital corporate partnership platform that translated Sea Shepherd’s DIY activist aesthetic into a more considered, investment-ready experience without losing its urgency or edge.

A modular digital design system brings together striking field photography, frontline conservation stories and clear pathways through Sea Shepherd’s campaigns, showing potential partners exactly what their support enables. The experience balances the rawness of Sea Shepherd’s activism with the credibility needed to build trust and secure corporate support.

MEK developed a digital corporate partnership platform that translated Sea Shepherd’s DIY activist aesthetic into a more considered, investment-ready experience without losing its urgency or edge.

A modular digital design system brings together striking field photography, frontline conservation stories and clear pathways through Sea Shepherd’s campaigns, showing potential partners exactly what their support enables. The experience balances the rawness of Sea Shepherd’s activism with the credibility needed to build trust and secure corporate support.

MEK developed a digital corporate partnership platform that translated Sea Shepherd’s DIY activist aesthetic into a more considered, investment-ready experience without losing its urgency or edge.

A modular digital design system brings together striking field photography, frontline conservation stories and clear pathways through Sea Shepherd’s campaigns, showing potential partners exactly what their support enables. The experience balances the rawness of Sea Shepherd’s activism with the credibility needed to build trust and secure corporate support.

Tablet showing an "Our Campaigns" page describing Operation APEX Harmony, with a circular campaign badge
Tablet showing a "Sea Shepherd Fleet" page with a photo of a ship's bow at sunrise

All targets exceeded

All targets exceeded

The platform expanded Sea Shepherd’s funding base, securing new corporate sponsorships and donations.

It helped convert interest into support for direct-action campaigns while strengthening Sea Shepherd’s position as the global leader in ocean defence.

The platform expanded Sea Shepherd’s funding base, securing new corporate sponsorships and donations.

It helped convert interest into support for direct-action campaigns while strengthening Sea Shepherd’s position as the global leader in ocean defence.

The platform expanded Sea Shepherd’s funding base, securing new corporate sponsorships and donations.

It helped convert interest into support for direct-action campaigns while strengthening Sea Shepherd’s position as the global leader in ocean defence.

Two crew members in helmets watching a distant ship from the deck,with the Sea Shepherd skull-and-tridents logo overlay
Sea Shepherd ship crashing through ocean waves

“Working with MEK has been a great experience, from the initial briefing stage to the final product. They have a great appreciation of the designer/client relationship, using their experience and expertise to transform challenges into inspiring solutions. Our MEK design is a professional, quality outcome that exceeded our expectations, gained new sponsors and achieved our fundraising goals.”

“Working with MEK has been a great experience, from the initial briefing stage to the final product. They have a great appreciation of the designer/client relationship, using their experience and expertise to transform challenges into inspiring solutions. Our MEK design is a professional, quality outcome that exceeded our expectations, gained new sponsors and achieved our fundraising goals.”

LISA ROSSI, MARKETING MANAGER

LISA ROSSI, MARKETING MANAGER

Strategic Scope

Digital Strategy
Audience Engagement Strategy
Messaging & Narrative
Content Strategy

Creative Scope

Digital Design
UX/UI Design
Campaign Development
Creative Direction

Sectors

Environment

• Conservation

Photography

Sea Shepherd Australia

UNSDGs

UN Sustainable Development Goal 13 icon — Climate Action
UN Sustainable Development Goal 14 icon — Life Below Water

1 Tripovich St

Brunswick VIC 3056

Australia

+61 3 9969 7602

hi@mek.studio

This site was built to minimise environmental impact
through low-carbon design principles. Learn more.

We live on the unceded stolen lands of the Wurundjeri Woi Wurrung people of the Kulin nation. We recognise their continuing connection to culture, land, waters and community, and pay respects to Elders past and present. There cannot be climate justice without Indigenous justice. Always was, always will be, Aboriginal land.

© 2026 MEK STUDIO® All rights reserved.

1 Tripovich St

Brunswick VIC 3056

+61 3 9969 7602

hi@mek.studio

This site was built to minimise environmental impact through low-carbon design principles.
Learn more.

We live on the unceded stolen lands of the Wurundjeri Woi Wurrung people of the Kulin nation. We recognise their continuing connection to culture, land, waters and community, and pay respects to Elders past and present. There cannot be climate justice without Indigenous justice. Always was, always will be, Aboriginal land.

© 2026 MEK STUDIO® All rights reserved.

1 Tripovich St

Brunswick VIC 3056

+61 3 9969 7602

hi@mek.studio

This site was built to minimise environmental impact through low-carbon design principles. Learn more.

We live on the unceded stolen lands of the Wurundjeri Woi Wurrung people of the Kulin nation. We recognise their continuing connection to culture, land, waters and community, and pay respects to Elders past and present. There cannot be climate justice without Indigenous justice. Always was, always will be, Aboriginal land.

© 2026 MEK STUDIO® All rights reserved.

1 Tripovich St

Brunswick VIC 3056

Australia

+61 3 9969 7602

hi@mek.studio

This site was built to minimise environmental impact
through low-carbon design principles. Learn more.

We live on the unceded stolen lands of the Wurundjeri Woi Wurrung people of the Kulin nation. We recognise their continuing connection to culture, land, waters and community, and pay respects to Elders past and present. There cannot be climate justice without Indigenous justice. Always was, always will be, Aboriginal land.

© 2026 MEK STUDIO® All rights reserved.